Innovation and UI
A great interview with TiVo's Director of User Experience, Margret Schmidt on designing, iterating, and testing a category creating product:
It can be difficult to test an innovative product because people are often not good at predicting their own future behavior. We overcome this by using a variety of research methods including in home studies, usability studies, in depth interviews, card sorts, surveys, field experiments, data analysis of existing behaviors to a name a few. By using different methods we are able to triangulate and get a sense of future use in the development process.
Very insightful.



